Sealy vs. Beloit Mattress: How We Compare

By: Ryan Poppie Reading Time: 4 minutes

sealy vs. beloit mattress
Reading Time: 4 minutes

Before You Buy a New Mattress, Compare Sealy and Beloit Mattress

Which Mattress Company Comes Out on Top?

If you’re thinking about buying a new mattress from our inventory at Beloit Mattress Company in Beloit, WI, you may be wondering how well they mattresses stack up against a more well-known mattress brand like Sealy. So, let’s compare Sealy and Beloit mattresses, and see which one comes out on top.


Sealy is a brand of mattresses currently marketed and sold by Tempur Sealy International. Sealy gets its name from the town where the Sealy Corporation originally started – Sealy, Texas.

In 1881, a cotton gin builder named Daniel Haynes began making cotton-filled mattresses for his friends and neighbors. A few years later, he patented an invention that compressed cotton for use in his mattresses. Eventually, he sold his patents to a Texas company that took on the Sealy name and expanded it to a national market.

Today, the company owns and operates 25 bedding plants in the U.S. Sealy also has licensees operating in Australia, Argentina, Bahamas, Israel, Jamaica, Japan, New Zealand, South Africa, Thailand, and the United Kingdom. Sealy sells the majority of its mattresses under its three main brands: Sealy Posturepedic, Stearns & Foster, and Bassett.


Beloit Mattress Company

Like Sealy, Beloit Mattress Company is also named after the town in which it was established. One major distinction when you compare Sealy and Beloit is that Beloit Mattress Company still operates its mattress factory and showroom in Beloit, Wisconsin.

A local Beloit, WI, family founded Beloit Mattress Company in 1929. Back then, it was a small, family-run mattress factory where skilled workers made innerspring mattresses by hand.

In 1954, the local Poppie family purchased Beloit Mattress Company, and they kept the mattress factory and showroom right here in Beloit, Wisconsin, where the family still owns and operates it today. They also still make superb quality, locally sourced Beloit mattresses by hand, using the same time-tested techniques that were used when the company was founded over 85 years ago.

However, although Beloit mattresses are still constructed in the same way they were in the 1930s, Beloit Mattress Company also employs the latest bedding technology. In that way, Beloit offers the best of both worlds – sturdy, time-tested construction methods combined with the latest innerspring technology and innovative product design.

Sealy vs. Beloit: Mattresses

Sealy and Beloit both make four different mattress types:

  • Traditional innerspring
  • Memory foam
  • Latex
  • Hybrid

When you compare Sealy and Beloit mattresses, the distinction really comes down to how the mattresses are made. Sealy mattresses are machine-quilted by factory workers in mattress plants across the U.S. and in several other countries.

Beloit mattresses, on the other hand, are handcrafted right in here Beloit, WI – in the same building where you buy them.

Beloit mattresses are 100% American made, using locally sourced materials.  Tweet This


Many of which are enhanced with “green” components, making our beds healthier, more comfortable, durable, and better for the environment. At Beloit Mattress Company, we are the mattress designers, the manufacturer, and the retailer. This gives us the flexibility to build the types of mattresses our customers are looking for, and to customize them to your comfort preference. Since we are continually improving our mattress designs, you’ll find sleep solutions at Beloit that you won’t find anywhere else.

Who Comes Out on Top?

We’ve given you several points to consider, but you must make that decision on your own. Our best advice is to visit the Beloit Mattress Company showrooms in Wisconsin and let our sleep specialists help you select the best Beloit mattress for your sleep style and health needs.

We then encourage you to lie down on it and see for yourself how our handmade, factory-direct mattresses compare to those made by Sealy. We promise it will be worth your time. After all, the average person spends one-third of their life in bed, so it’s important to take your time and weigh your options when shopping for a new mattress.




Looking for a mattress deal?

Did you know we’re a direct-to-consumer manufacturer?  In fact, every mattress is made by hand, one at a time, out of our Beloit WI factory.  So cutting out the middle man truly gives you the best in value, comfort, and quality.  However, for a limited time, check out our mattress deals to save even more!




Need More Help?  We Got Your Back!

Every body is unique which is why we created our Mattress Match system to help you determine which mattress would best fit your specific body needs best.  It’s super easy to use and takes but seconds to find the best mattress.




Prefer shopping in-store?

If you’re local to either of our retail stores, please visit us.  You’ll be glad you did!




Just researching right now?  

Check out our newest Mattress Buying Guide and How to Experience The Best Sleep Guide. Both are free! 


Mattress Buying Guide  How to Experience the Best Sleep Guide

About Ryan Poppie

Ryan Poppie, President and Chief Bedmaker at The Beloit Mattress Company. He's not just a mattress maker but a true expert in sleep. Leading a 4th generation family business, Ryan uses his deep sleep knowledge to ensure every mattress made gives his customers the best rest possible. Each custom mattress is handcrafted to show his love for sleep and how it can improve our lives. With his team, Ryan's passion is to improve your quality of life through a better night's sleep.

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